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Why Sports Bras?

What Athletes Are Saying

of girls surveyed said that [receiving a sports bra] will ​“Make me more comfortable playing sports/being active.”​

86% 

2024 Operation Warm Impact Report.

of the girls agreed that receiving the sports bra made them more interested in or more likely to play a sport

83%

2024 Operation Warm Impact Report.

Girls Relaxing on Soccer Field

What Athletic Directors Are Saying

Athletic Woman

of Athletic Directors surveyed who received sports bras for their entire school witnessed an increase interest in sports programs. ​

86% 

2024 Operation Warm Athletic Director Survey. 

of Athletic Directors said that receiving sports bras made it easier to discuss the need for proper sports equipment with their female athletes

94% 

2024 Operation Warm Athletic Director Survey. 

What Parents Are Saying

of parents say their daughter avoided being active because she felt uncomfortable in what she was wearing

55% 

2025 Operation Warm Survey

of fathers say there have been instances when their daughter avoided participating because she didn't have a proper-fitting sports bra

50% 

2025 Operation Warm survey

Softball Jersey

About FLY:FWD

FLY: FWD is an initiative launched by Operation Warm, aimed at addressing disparities and equipping young girls from diverse backgrounds with the essential equipment they need to stay active. Our mission is to empower these girls with comfort and confidence as they pursue their dreams. 

 

FLY:FWD is a brand under, Operation Warm, a 501(c)(3) nonprofit organization. Tax ID Number 38-3663310 - all donations are tax deductible to the extent allowed by law.  

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